Bridging the gap between business development and client management, the VP of Strategy is responsible for attracting and retaining purpose-driven clients to our full-service content marketing agency. Focused on the details and driven by growth, your focus will be to facilitate growth, develop new business, increase profitability and participate in client service.
Does this sound like you?
The VP of Strategy is responsible for driving revenue with new and existing clients, upholding our commitment to client service, and strategically growing the organization from the leadership level. They will also oversee both the accounts team and the business development team. The right fit for Yakkety Yak has a well-rounded knowledge of both sales and marketing, is experienced in executing on high-level campaigns and swears by the value of client engagement.
An ace in business development, you will tee up new opportunities by asking the right questions, setting expectations and creating smooth transitions. In this role, you will also oversee all company accounts, evaluate profit margins, set growth targets and help teams better serve each of our existing clients. Smart, thoughtful, personable and willing to make tough choices, you will be a vital part of the future of the business.
In this role, you will contribute in the following areas:
Our expectations for the candidate include:
Yakkety Yak is a team of purpose-driven marketing professionals who believe in making a difference. Founded in 2014 by our CEO Ashley Logan, our mission is to help our clients elevate their brands and drive results through strategic, journalistic storytelling. From paid digital advertising to website development and high-end video production, we offer the full spectrum of marketing services. Since our launch, we’ve proven ourselves to be one of the most innovative and impactful marketing agencies in Chicago. We have been honored to receive the Business Excellence Award from the Daily Herald Business Ledger, to be named to the Inc. 5000 Series of Fastest-Growing Private Companies in the Midwest in 2020 and to have ranked on the Clutch 1000 list of Best B2B Service Providers in the world in 2019. And we’re just getting started.